You already know your Camp is great! The problem is getting parents to commit sooner.
Late registrations create chaos
You can’t confidently schedule staff or order supplies when you don’t know which weeks will fill. Last-minute signups mean last-minute scrambling.
Your Social Media isn’t working
Low reach. Low engagement. Even lower conversions. You’re posting consistently but not getting the registrations you need.
You’re competing against everyone
DFW has hundreds of camps. Parents are overwhelmed. Even when your camp is perfect for their kid, they don’t find you fast enough.
Why Camps return year after year
Camps don’t just try the guide — many choose to return year after year.
Trusted by Camps across STEM, arts, academics, sports, and enrichment programs
Our camp registrations are looking great in Plano, and we actually just added some additional sessions for weeks that were full! We are so grateful for your ongoing support and partnership
Lauren, North Texas Performing Arts
We had sold out camps this year, and I think Plano Moms was a huge part of it
Lindsay, Heritage Farmstead Museum
How the Plano Moms Summer Camp Guide Works
We don’t just list your camp. We actively promote it to parents who are searching right now.
Launch in Peak Season
The Guide goes live February 27, 2026—right when parents start planning summer.
Email Promotion
We send the Guide to our email list of 10,000 local moms actively looking for camps.
Social Media amplification
Multiple posts, stories, and mentions across our platforms from January through May
Extra shoutouts to fill open spots
Just let us know if you have open spots. We will run extra shout outs to help you fill them.
What Makes This Different from Other Directories?
Most directories are passive—they wait for parents to find them. Plano Moms actively promotes your camp to our engaged community during the critical decision-making window. Parents trust us because we’re local moms ourselves, not a corporate listing site.
Frequently Asked Questions
What kind of results can I realistically expect?
While results vary based on your camp type, location, and package level, our returning camps typically report that they’re filling 2-3 weeks earlier than previous years. The key is that we reach parents when they’re actively deciding, not just browsing.
How is this different from other camp directories?
Most directories are passive databases. We actively promote your camp through email campaigns, social media, and our trusted local platform. Parents come to Plano Moms specifically because we’re local moms who vet and recommend—not a corporate listing service. Plus, we promote during January-May when decisions are actually being made. That’s why 68% of camps returned in 2025, and 6 camps have partnered with us for 4 consecutive years.
When’s the deadline to get listed?
For launch placement on February 27, 2026, submit by February 20. Late submissions may be added with priority given to paid sponsors, but you’ll miss peak promotion timing.
Will I get a report on how my listing performs?
Yes, paid listings receive performance reports including views, clicks, and inquiries generated through your listing. You’ll understand your return on investment clearly.
Do you offer a free listing?
Yes, we do. However, it does not include a link to book, photos, videos, or long descriptions.
Email us!
My Camp is a 501c3. What do I do?
If your camp has non-profit status, you can make a payment to us without any sales tax applied. Once paid, we will share a zero-amount code for you to check out and set up your listing.
I have Camps at Spring and Winter break. Can you promote those too?
Yes, absolutely! Just email us
Can I edit my listing once it is live?
Yes, you can login to your Dashboard and edit your listing at any time.
Choose Your Listing Package
All packages include placement in our comprehensive Summer Camp Guide. Higher tiers get more visibility and promotional support.
$500
Priority placement over free listings
Your camp logo included
2 photos of your camp
Video embed option (YouTube linked)
Enhanced description
Shoutouts on our Summer Camp reels
Great for: Single-location camps wanting a trusted presence during planning season
$650
Everything in Bronze, plus:
Listed above Bronze camps
Up to 6 locations
5 photos
1 month sidebar ad (250×200)
1 dedicated social media shout-out
Great for: Multi-location camps or those wanting extra visibility
$900
Everything in Silver, plus:
- Top placement in Guide
- Up to 8 locations
- 8 photos
- Contact form integration
- 2 months sidebar website ad (350×250)
- Shoutouts on our Summer Camp reels
